NEW YORK - MySpace, an online hangout, is increasing its offerings for U.S. Hispanics including eight bilingual communities centered on Latino celebrities, bands, soccer, and other interests.

The year-old MySpace Latino is a translation of MySpace’s English site into Spanish. Starting Tuesday, MySpace is presenting content specific to one of the most rapid growing groups online.

“It’s been something they’ve been asking for,” stated Victor Kong, the Miami-based managing director for MySpace Latino. “We’re not just copying everything and having the same programs in Spanish.”

MySpace officials are of the view that switching between English and Spanish should generally be perfect. The Los Angeles-based company, a unit of Rupert Murdoch’s News Corp., will continue to have separate sites aimed at Latinos abroad: MySpace Mexico and MySpace Latin America in Spanish, and MySpace Brazil in Portuguese.

MySpace officials have held opening discussions about presenting programs targeting other groups, including African-Americans, but no specific plans have been declared. MySpace is an expanding Latino site and now because of its growth; it has included tens of thousands of Hispanic users each month with little promotion.

MySpace is offering a channel, in a partnership with Spanish Broadcasting System Inc’, featuring the latest on Latino celebrities and fashion. A soccer community will cover U.S. and Latin American soccer teams.

The new communities will also offer a countrywide contest to mark four up and coming Latino acts, behind-the-scene interviews etc.
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